A Quick Question

Has nickel and dime-ing customers every worked? Ever? For anyone?

If anybody has an example of this business model or direction working for a brand, let me know.

Airlines and banks are the worst offenders, but there are plenty of other industries that have started to do this.

"We won't raise the price of our core product or service (much), but we'll add a 'fuel surcharge' or a 'convenience fee' or a 'service charge'..."

I'd really like to know if this has worked in the real world, or if the airlines, banks, etc. are fooling themselves thinking that this direction will help save their failing businesses.